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audio visual solutions


About Us

Sonic Factory is a respected audio visual company specialising in design, installation and commissioning of audio, visual, lighting, control and solar systems for corporate, commercial and domestic applications.

We focus on projects related to Museums, Heritage Sites, Auditoriums, Boardrooms, Theme Parks, Visitor Centres, Conference facilities, Hotels and Private homes.

We provide complete turnkey solutions for the unique requirements that each of these vastly different applications may require. From initial design to final handover, we are involved at every stage during the project process. The end result is a high quality product handed over to the client with nothing left to chance.

30 years experience in the AV industry has also resulted in the development of solid and ongoing relationships with all of our suppliers, consultants and customers. These trusted relationships are the basis upon which we operate and the basis upon which we continue to operate.

Keeping up with the latest technologies is also high on our agenda, thus ensuring that we always design our systems with the very latest products available giving our clients the best opportunity for their systems to last well into the future and take advantage of current trends and technological advances.




What We Do

We provide complete turnkey solutions for your unique personal and business requirements.


Audio has the ability to add an extra dimension to the way we experience a space or a moment. High-quality audio systems significantly enhance the user experience within any space. When your audio is effective, interactions become more natural, understanding increases and people collaborate more successfully. You decide the outcome and we will bring together the technology and expertise to make it happen.

Our audio specialist will design a system that delivers the right audio for your environment, taking into consideration required performance levels and available budget.


We design control systems that deliver a user-friendly experience. We make walking into an area and using the technology you find intuitive and natural.

There are interactive touchscreens, digital keypads, sensors and buttons to meet the needs and budgets of almost any organisation/home.

In the current age of social distancing, if shared touchscreens and other interfaces are to be avoided, we can work with you to explore options with mobile devices, voice control and automation.


Whether your Visual requirement is a simple single display in a home theatre, a video wall in a control room, a small projection setup or a large multiscreen projection in a museum, we have done them all. A well designed display system is a crucial part of any system with a video element to it. This includes the design and implementation of the back end processing system as well as the front end display system.


Lighting control is an integral part of a fully automated system as it adds a visually appealing, yet extremely functional element to almost any type of installation. Whether your requirement is for cost saving purposes, scene setting, critical lighting control or even just convenience, we will design the exact lighting control system suited for your application.


Almost all of today’s technology runs on a data network of some sort. Whether your particular requirement is on a WiFi, copper or fibre based infrastructure, we will design, install and commission a reliable and functional hardware backbone. As a critical element of any advanced automation system we design the network according to the project requirement, whether it be Audio, Video and/or Data transmission.


Whether substituting your existing power provider’s feed, providing backup during those inconvenient blackout periods, reducing your load demand on the countrywide grid or simply providing a source of electricity where one wasn’t available previously, solar systems have become an integral part of our reliance on energy in today’s technological world. We offer a detailed system analysis service which determines your current energy usage which we use to design a system tailored to your particular budget and requirements.

From initial design to final handover, we are involved at every stage during the project process.


What People Are Saying

John understands the needs of the client in getting the job done with a tight budget, and is happy to modify his work programme to allow for the inevitable bugs that crop up in this line of work.
He has a wide network of people in related fields who are able to add support to his work.I can recommend Sonic Factory without hesitation.

From the outset John Petrie and his partner were exemplary in their work ethic and professionalism ensuring that we were left with probably one of the best Conference Rooms in the country. I would recommend them to anyone who may be considering any kind of technical installation on their premises.

Digital Fabric have had the good fortune to work with Sonic Factory since 2004. This period has seen the two companies collaborate on more than 40 audio visual projects ranging from museums to visualisation suites. I would not hesitate to recommend Sonic Factory as a company of competence, commitment and good workmanship.

Sonic Factory under the management and ownership of John Petrie has over and over again, time after time; project after project delivered and produced exceptionally outstanding quality work andinstallation. They do not only provide outstanding quality work, but also make an invaluable input into the creative design of the proposed exhibits.

Contact Us


3 Monte Carlo Crescent, Kyalami Business Park, Johannesburg


Monday – Friday 8am – 10pm

Call Us

082 574 6190